marketing buried in the mix
When the average person sees over 3,000 commercial messages per day, it's tough to make an impact. With constantly shifting technology, it's nearly impossible to keep up.
The Problem:
it's hard to be heard in such a noisy market!
Maybe it's budgets, maybe it's bandwidth, maybe it's a bit of both? Between all your business asks of you sometimes marketing is unintentionally muted.
marketing on mute
So how about this:
you add the audio, we'll...
we created minus audio because we believe brands that bring music to the world deserve to be heard.
What's that sound?
The sweet sound of clarity
Imagine this:
Clear evidence of business growth (and a sexy dashboard to prove it).
Clear strategy for growth (get ready to meet your best customers and channels).
Clear branding (you and your customer will know exactly why your business is special).
don't let
float away
60% of music companies experienced declines in annual revenue and customers in 2024. Conversely, the total industry is predicted to have a compounding annual growth rate of 4-8%. So let's get on the right side of these statistics.
add more customers
Like how we doubled Gimme Radio's MAUs.
add more revenue
Like how Chesbro Music Co. surpassed their annual revenue by +20%
add more loyalty
Like how we built artist Ashton Angelle a powerful audience engagement tool.
add new markets
Like when we built JOYO Audio's US market entrance strategy.
will you dethrone Spotify? are you the next Leo Fender? your path to becoming a generational music business starts today!
Our Process:
add growth
minus audio
Start with a no-commitment conversation.
Next, a nitty-gritty marketing audit and plan for growth.
Now, it's growing time!
grow or get lost
Our Guarantee:
If you don't see growth, we urge you to tell us to "get lost!" It sounds harsh, but we'd do the exact same thing. That's why we promise:
Month-to-month contract options.
Dashboards that show real metrics that matter.
A strategy fit to your growth, not our own
latest articles
The Blog
about us
Back at my old gig, I met with our direct competitor's head of marketing and our conversation went something like this:
"Our agency is doing great, we're seeing a 2x ROAS!"
"Oh... I would have a conversation with them. We are seeing a 27x ROAS."
Unfortunately, it seems 1/10 agencies actually improve your marketing. Of the 1 that does it right, only 1/10 of their employees actually know what they're doing.
This disillusionment with marketing agencies drove me to create my own. An agency that genuinely cares about the industry it serves, genuinely cares about its clients, and genuinely does what it sets out to do.
I'm no wizard, ninja, or other fancy tech-term, but rather a passionate marketer who has dedicated his career to growing music companies. I'm eager to learn about your business and offer those skills to you.
The Problem:
it's hard to be heard in such a noisy market!
marketing buried in the mix
When the average person sees over 3,000 commercial messages per day, it's tough to make an impact. With constantly shifting technology, it's nearly impossible to keep up.
marketing on mute
Maybe it's budgets, maybe it's bandwidth, maybe it's a bit of both? Between all your business asks of you sometimes marketing is unintentionally muted.
we created minus audio because we believe: brands that bring music to the world deserve to be heard.
So how about this:
you add the audio, we'll...
add more customers
Like how we doubled Gimme Radio's MAUs.
add more revenue
Like how Chesbro Music Co. surpassed their annual revenue by +20%
add more loyalty
Like how we built artist Ashton Angelle a powerful audience engagement tool.
add new markets
Like when we built JOYO Audio's US market entrance strategy.
What's that sound?
The sweet sound of clarity
Imagine this:
Clear evidence of business growth (and a sexy dashboard to prove it).
Clear strategy for growth (get ready to meet your best customers and channels).
Clear branding (you and your customer will know exactly why your business is special).
don't let
float away
60% of music companies experienced declines in annual revenue and customers in 2024. Conversely, the total industry is predicted to have a compounding annual growth rate of 4-8%. So let's get on the right side of these statistics.
will you dethrone Spotify? are you the next Leo Fender? your path to becoming a generational music business starts today!
Our Process:
add growth
minus audio
Start with a no-commitment conversation.
Next, a nitty-gritty marketing audit and plan for growth.
Now, it's growing time!
about us
Back at an old gig, I met with our direct competitor's head of marketing and our conversation went something like this:
"Our agency is doing great, we're seeing a 2x ROAS!"
"Oh... I would have a conversation with them. We are seeing a 27x ROAS."
Unfortunately, it seems 1/10 agencies actually improve your marketing. Of the 1 that does it right, only 1/10 of their employees actually know what they're doing.
This disillusionment with marketing agencies drove me to create my own. An agency that genuinely cares about the industry it serves, genuinely cares about its clients, and genuinely does what it sets out to do.
I'm no wizard, ninja, or other fancy tech-term, but rather a passionate marketer who has dedicated his career to growing music companies. I'm eager to learn about your business and offer those skills to you.
Our Guarantee:
grow or get lost
If you don't see growth, we urge you to tell us to "get lost!" It sounds harsh, but we'd do the exact same thing. That's why we promise:
Month-to-month contract options.
Dashboards that show real metrics that matter.
A strategy fit to your growth, not our own
The Blog
latest article